Like 99.9% of my fellow fashion bloggers, I own a pair of Jeffrey Campbell shoes. I've yet to come across a shoe designer that can express my personality in a shoe, the way Jeffrey Campbell can.
Since I've became a JC fan girl, I've always wondered who is behind these beauties. Is there an actual Jeffrey Campbell? Is he a rich businessman, married to a stepford wife with three children? Or an Studio 54 'It' girl who has never quite gotten over platforms? Or is Jeffrey Campbell a team of shoe obsessives just doing what they love? I haven't gotten my answer, and I doubt I ever will, but I did get closer when Jeffrey Campbell's (he is a man) very own production assistant, Sharon B, answered a few questions for me!
© So first, tell me about yourself! You’re Jeffrey Campbell’s production assistant, how did you end up there?
I met Jeffrey 23 years ago when I was working at Nordstrom and he was my Kenneth Cole Unlisted Sales Rep. We bonded over music, fashion & pop culture which eventually contributed to me ending up as Jeffrey Production Assistant. I worked at Nordstrom for 16 years in the Shoe Division and as a Visual Merchandiser.
© What would be a typical day as a production assistant?
Unpack new samples, name the new samples, photograph the new samples and make corrections to the new samples. Then if there is time left in the day I answer all the email that comes through our website.
© What’s your favourite part of the job?
All of it?! I like brainstorming with Jeffrey for new ideas and going to trade shows seeing the reaction to our designs. I like collaborating with accounts for the perfect styles for them to buy. But I honestly love everything I do!
© Do you have any tips for aspiring shoe designers/production assistants out there?
Have your vision and be true it. Be creative and passionate!
© I’ve tried doing some research about Jeffrey Campbell and the brand but it seems you guys are quite modest and don’t like talking about yourselves! Could you tell me a little about the brand and maybe something awesome we may not know about Jeffrey Campbell himself?
There is a very good reason why you don’t see much about the brand, we would like to have the JC Girls who wear our shoes be the voice of the brand, the shoes themselves to be the voice of the brand. Jeffrey Campbell Shoes was really started out of a garage in LA and is still a very small operation of a total of 10 employees in our US HQ. A little known fact about Jeffrey is he is an Elvis fan...
© If you could be any Jeffrey Campbell shoe, which one would it be and why?
Hmmmmmm... this is a hard one. I guess I would have to say the FOXY in multi glitter; it is sassy, fun and sparkles, very much like my own personality.
© Who are some clothes designers and other shoe designers that you love?
I always adore Marc Jacobs and I like that Kate Spade and Betsey Johnson have fun with fashion. I am an avid fan (a Sharkie) of Black Milk Clothing; I have 10 pairs and love what they do as designers and as a brand.
© What are your views on fashion bloggers and their role in the promotion of brands such as Jeffrey Campbell? The Spikey Litas are a blogger ‘must-have’ at this stage
I think it is the fashion bloggers who really helped show that Jeffrey Campbell is a brand that represents a lifestyle. It is the fashion bloggers who showed JC Girls around the world how to wear the LITA!
© Do you have any favourite blogs yourself?
I wish I had more time in the day to follow a blog, I used to have a blog, but sadly have not written on it for a couple of years. I am obsessed with Pinterest!
© What are we going to see from Jeffrey Campbell in the future?
Styles you never knew you couldn’t live without having on your feet
© Finally, why shoes?
Why not shoes?! I have always loved shoes, there has never been a moment in my life that I wasn’t lusting after shoes...